90% of the commercial success of pricing depends on how accurately a retailer divides its assortment into segments with different "price behavior" and how efficient the pricing strategy one chooses for each segment.
A pricing expert has to know: ✓
Which SKUs should have a higher price
Prices of what items must be compared to competitors
Prices of what items should be calculated together
, considering how they affect the sales of each other. ✓
For which groups of products it is more profitable to maximize gross profit
, and for which groups maximizing revenue or sales in pieces is better.
For our clients, Imprice machine learning algorithms perform all
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