● Data exchange
and the online
It took only two weeks to run competitors' prices collection from a pricing aggregator.
Imprice team matched 16,000 SKUs with competitors' goods
on the aggregator. Competitors' prices were loaded from the
aggregator into the retailer's account on the platform and
started to renew automatically within set intervals.
It was required to load into Imprice all contact lenses SKUs
and relevant data: stocks, actual online store prices, costs of
goods, and also suppliers' prices for future costs calculations.
Imprice team created a new tool for suppliers' prices
loading; it had taken a few hours only. Exchange of other
data between the retailer's ERP and Imprice was run with a
3) Pricing strategy and support.
Before the pilot, the retailer's team and Imprice experts worked out a new pricing strategy for the online store and a set of relevant pricing rules.
After deploying and setting up the project, Imprice experts
introduced a pricing specialist how to work with the
platform, and then helped him to enter rules and constraints
into Imprice for optimal prices calculating.
This training took a few hours, and then the pricing specialist
easily worked with the Imprice platform without any help.
"The only difficult thing was to remember the order of
pricing calculations, considering priorities of pricing
types, of pricing rules and different segments. It seems
complicated, but just the first time.
I was very grateful to Imprice experts for their support;
they helped me to detect an error: a pricing rule, that ran
an endless price recalculation within a circle."
— Artem Shafransky, the optical chain's pricing team member.